BRANDING // PRODUCT // STRATEGY

Brand and Strategy Development for SMEs

Andreas Rhodes - branding, product management and strategy specialist. Focusing on leveraging agile frameworks to fast track organisational changes, new product development and brand identity.

With over a 15 years of experience working with a range of companies in many sectors, Andreas brings a wealth of experience to help you move your business to the next level.

Andreas working at a laptop looking handsome.

BRANDING // PRODUCT // STRATEGY

Hi, I'm Andreas Rhodes

If you are looking to grow your business or run it better, I'm here to help. As a business consultant that has worked in a variety of sectors - from aviation to luxury vehicles and coffee supply - I can help provide you with the tools and external views you need to make your business more successful.

Whether you need help with marketing, financial, and operational planning, I can help you get fromk where you are to where you want to be, faster.

PhD

MSc

BE

I can help you get unstuck

Strategy

Brand Management

Sales advisory

By leveraging agile frameworks I can help you develop a robust synopsis for high level overviews of your current positions. Coupled with iterative approaches to corporate strategy foster collaborative thinking to further your company's overall value proposition while maintaining alignment with your core values. Bringing to the table win-win survival strategies garnered from over 15 years of experience from many different sectors, I can help provide alternative view points and strategy entry points to explore.

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Clay JohnsonBackground top decorative quote mark
I am very happy with the services Andreas provided. He was a pleasure to work with, incredibly insightful in his comments and always enthusiastic. Working with our executive team, he helped us introduce a new brand strategy in record time, helping us pivot during a critical during the 2020 pandemic.

Clay Johnson

Business Director at Wax Inc

My Expertise

Helping you get unstuck is my speciality - and from years of industry experience, I have a number of areas I can help you in.

Strategy

90%

High Value Sales Advisory

85%

Brand Management

80%

Product Management

78%

Organisation Transformational Change

76%

How I’ve Helped Companies

Here's a small selection of the many excellent companies I've had the privilege of working with over the last few years.

Strategy & Marketing

Muscle Coast Customs

I was engaged to help Muscle Coast Customs run a branding campaign to target Silicon Valley tech executives. The campaign was successful, boosting sales in their targeted demographic by 28%.

Strategy & Branding

Unnamed Roasters & Grinds

Unnamed engaged me to help bring a new line of pre-ground beans to market, focusing on specifically on lawyers and doctors who were short of time, but still wanted to be able to enjoy great coffee with their clients.

Sales Advisory

United Airlines LLC

This project for United Airlines, setting up a new sales branch to help promote holiday package add-ons to travellers, as a means to diversify revenue risk. 3 years on, they are now the top performing sales team for UA.

Brand & Marketing

Bohemian Bakery and Pizzeria

This was a fun side project helping set up the branding for a local bakery. I organised product shoots, advertising and negotiating supply agreements. They are currently rated the top bakery in Rugensburg, Germany.

Branding & Marketing

Dogana Moto d'Italia

As a vintage motorcycle enthusiast, I jumped at the opporunity to work with Dogana Moto d'Italia. I assisted with an ad campaign to promote their new line of semi-customised cafe racers to Fortune 500 sales executives.

Strategy & Marketing

JTB Travel Japan

Working closely with the Offshore Outreach team, I helped JTB set up three more branches in New York, Delhi and Sydney to help promote tourism to Japan. All three branches are now in the top 10 globally for JTB.

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Margot ThierryBackground top decorative quote mark
Andreas was a joy to work with. In addition to his experience he brought a youthful exuberance to every meeting and client interaction, sparking joy, enthusiasm and motivation within the team. I would recommend Andreas to anyone in a heartbeat.

Margot Thierry

Founder, Creative Lead at Plankton Media LLC

Thought Leadership

Diversity Resilience 8/2/2022

Workplace Diversity and How it Agile Innovation Organisations Can Take Advantage

In today's business world, the importance of diversity cannot be understated. With the ever-changing landscape of the global economy, businesses must be adaptable to succeed. A diverse workforce is key to a business' adaptability, as it brings a variety of perspectives and skills to the table. When making decisions, a diverse group is more likely to consider a wider range of options and come to a more well-rounded conclusion. This is because people from different backgrounds tend to think differently and have different areas of expertise.

Resiliency 8/3/2022

Supply Chain Resiliency in the Face of Modern Uncertainty

When it comes to supply chain resilience, the key is to have visibility and flexibility. Resiliency is the quality of visibility into your supply chain so you can identify disruptions early and have the flexibility to make changes quickly.There are a few things you can do to build a more resilient supply chain.

Climate Change 7/26/2022

The Freezing Truth: How Climate Change is impacting Coffee Exporters in South America

Coffee is one of the most popular drinks in the world, with millions of people starting their day with a cup of joe. And while many of us take our coffee for granted, the fact is that it’s a crop that is very much affected by climate change. Coffee is grown in tropical regions around the world, with South America being a major exporter of the bean. However, rising temperatures and changing weather patterns are making it difficult for farmers to produce a quality crop.

So who is Andreas Rhodes?

I was born in Glasgow and grew up travelling through Europe with my parents, who were both professional photographers. They installed a deep curiousity at a young age - always pushing me to look beyond the obvious and into the core of what I was observing.

After university I worked for a number of different companies, but found my calling when I started working with technology start-ups.

When I'm not working, I'll be at the gym, working on my vintage motorcycles or simply reading to unwind. I'm currently based in Nakanocho, near Gion in Kyoto.

Ready to make a change?

Get in touch

Have a project in mind that you think I'd be a great fit for it? Get in touch via the form below, I always look to respond within 24 hours.

Contact Info :

Contact Number: (+81) 182 942 017

Email: hello@andreas-rhodes.com

Address: 243 Nakanochō, Kyoto, Japan